Having made it’s mark in the Domestic and Traditional Overseas markets, Red Chillies Entertainments Pvt Ltd magnum opus “HAPPY NEW YEAR” sets yet another milestone and becomes the first Indian film to get a release in CHINA within months of its Indian release – The film was cleared by SAARFT on 1st January 2015 for its Nationwide release to kick start the New Year.
Worldwide Distributors – Yash Raj Films (YRF) have entered in to a deal with 1905 Pictures (film distribution arm of China Central Television Movie Channel / CCTV) who will distribute locally along with China Film Group.
Happy New Year will release on 12th February, it has been given the prestigious Pre-Spring Festival release date which is reserved only for Chinese Movies and will be released in 5000 screens across China over the Chinese New Year weekend… making it the first Indian film to get this release window and the biggest opening for any Indian film. Happy New Year was the First Imported Movie (all countries including US) to be approved by Chinese Regulators in China in 2015. It will also be showcased as a Premier movie in Beijing Film Festival.
YRF worked very closely with NPRG Global Partners as Chief Consultants / Strategic Partners, in an attempt to make Happy New Year the biggest Bollywood event by far – The film will be release as a dubbed version to reach the widest possible audiences with an International Directors cut.
YRF & NPRG also enrolled the support of the Indian Embassy Beijing to ensure that no stone was left unturned to make this the Bollywood event of the year.
Madam Xiao Ping, President China Film Group (Import Export Division): "This is the first Indian movie to come to China this year and in our meeting with Mr. Shah Rukh Khan and Yash Raj Films Chairman Mr. Aditya Chopra we discussed about many more collaborations in future hope this is just the start of a long journey."
Liang Longfei, Chairman of 1905 Pictures said, “Under the instruction of President Xi Jinping, to reinforce China-India cultural communication, we are greatly honored to have this opportunity to import outstanding Indian films and let China audience understand and appreciate Indian films and culture. Hope 1905 Pictures will have more diversified and wider collaboration and exchange with Indian films.”
Avtar Panesar, Vice President Intl. Operations YRF said, “We at YRF pride ourselves on taking the best of Indian cinema to new shores. China is a natrual partner for us and we are very excited to be working with CCTV and CFG to now introduce Indian cinema to the Chinese market at this scale – the 2 nations have much in common and films are a great way to connect.”
Happy New Year, an action-packed musical heist, is Directed by Farah Khan – Shah Rukh Khan, Deepika Padukone, Abhishek Bachchan headline the cast.
Shah Rukh Khan is possibly the most loved Indian star globally but his appeal is unparalleled in the International markets. Film after film he breaks and set new records for himself and Indian cinema. The list of honors bestowed upon him is a long and distinguished one, but it would not be an exaggeration to say that he is a true Ambassador for Indian cinema for the world outside of India, where his popularity both within the diaspora and outside it, is unparalleled - perhaps the most compelling reason for the media to nickname him ‘King Khan”.
King Khan dominates the Top 10 charts in all key International territories:
UK: 7 films
USA: 6 films
UAE: 4 films
Germany: 6 films
Singapore: 6 films
Malaysia: 6 films
Australia: 3 films
South Africa: 3 films
New Zealand: 3 films
Pakistan: 3 films
No other Star single handindly rules the charts quite like King Khan.
RED CHILLIES ENTERTAINMENT PRESENTS A FARAH KHAN FILM “HAPPY NEW YEAR”
SHAH RUKH KHAN DEEPIKA PADUKONE ABHISHEK BACHCHAN BOMAN IRANI SONU SOOD
VIVAAN SHAH MUSIC VISHAL SHEKHAR DOP MANUSH NANDAN EDITOR ANAND SUBHAYA
About Red Chillies Entertainments Pvt Ltd:
Red Chillies Entertainments Pvt Ltd headed by Shah Rukh Khan and Gauri Khan is a company that is surging ahead in the global entertainment industry. Founded in 2002 as a film production house, Red Chillies Entertainments Pvt Ltd has branched itself into other spheres of production, starting from setting up a path breaking Special Effects studio, VFX, which brought Hollywood’s slick sophistication to Indian cinema.
Its latest venture Happy New Year is a film directed by Farah Khan. For over a decade, Red Chillies Entertainments has witnessed success in several genres, from huge blockbusters like ‘Chennai Express’, ‘Ra.One’, ‘My Name is Khan’, ‘Om Shanti Om’, ‘Main Hoon Na’, ‘Chalte Chalte', ‘Asoka’ and ‘Phir Bhi Dil Hai Hindustani’ to critically acclaimed films like 'Billu'. In 2005 'Paheli' was India's official entry to the Oscars. Since its inception, the movies produced by Red Chillies have also won several popular and critical awards.
About YRF: - Yash Raj Films (YRF) – founded in 1970 by the Late Yash Chopra, a Veteran of the Indian Film Industry. The only privately held Studio in India, YRF is a 44 + year-old conglomerate and a vertically integrated Studio in every sense, controlling almost every part of the value chain from Production to Post Production, Domestic and International Distribution to Music Studios, New Media, Licensing & Merchandising and so on. YRF Studios is a state of the art studio that house shooting stages, sound studios and its corporate HQ in the heart of Mumbai.
About 1905 Pictures: - A subsidiary of and fully funded by China Movie Channel, 1905 Pictures’ operation includes investment, production, marketing, distribution and acquisition of films, with China Movie Channel and M1905.com as its media outlets. During 2013-14, 1905 Pictures assisted Paramount Pictures with principal photography, marketing and promotion of Transformers: Age of Extinction in China.