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my aim is superstar
divyanshu (udaipur, India)
my aim is superstar
divyanshu (udaipur, India)
It's awesome too
shook (Saudia Arabia)
I had a chance to see Rocket Singh movie yesterday for the first time. What an amazing movie. Great work. We all loved it. My son was very motivated. He was surprised that one small mistake and the new guy is fired from his job. He found new appreciation for his Mom and Dad's work. Thanks!
Akshay Munshi (NJ, USA)
It has to be Hindi cinema’s first movie that is all about corporate life and building a business.

The story itself is straightforward, HS Bedi (Ranbir Kapoor) scrapes through his BCom exams – and knows that entering the hallowed portals of high end B School is beyond his capabilities.

However he does have a talent for persuading people – so he lands up getting a job as a Sales Trainee with Computer parts seller AYS. AYS is owned and run by the corrupt Mr. Puri who does not hesistate to bribe Purchase Managers to sell his computers.

Poor Bedi blows the whistle about a client who demands a bribe – and is promptly banned from going to sell. His colleagues get their sales targets increased and hate him.

Hurt and angry, Bedi subverts the official way of doing business and launches his own stealth startup called “Rocket Sales Corp” recruiting the Receptionist, the Office Peon, The Service Engineer and finally the Sales Manager too.

The story never meanders from this path – and there are no typical Bollywood dances or songs – and even the love interest is dispensed early with.

And there are tonnes of career and work related quotes. For example, Mr Puri loves quoting Har bande mein ek upar jaane ki quality hoti hai aur ek neeche jaane ki... farak yahi hai ki who kaunsi quality ko chunta hai...(Everyone has a quality that takes him to the top and another that takes him to the bottom. Where you finally end up depends on which you utilise)

Finally Bedi has the last laugh – and shows that building a business using ethical practices is possible and their are clients who value it and cannot be bought – showcasing the way business is done in India is changing. As he tells Puri in the end “You concentrated on the numbers and didn’t care about the relationships – however I learnt that if one focuses on the relationships the numbers will come”

I kid you not, at that point I wanted to get up and clap.

Yessir, this is a landmark film for Indian moviedom. It’s going to be a cult film for the corporate crowd.
Some people told me that they felt the movie was a bit on the long side, and I agree that some tight editing would have made it even better.

P.S. On another note – I also love the social media integration of the movie- like on Facebook, Twitter and the Blog
P.P.S. Other people have pointed out that even Corporate was a movie based on corporate life. Yes that’s true. But while Corporate was about larger than life issues, melodramatic and holier than thou – Rocket Singh is about a protagonist with whom the audience can empathise.
Mr. Gautam Ghosh (Delhi, India)
the movie is good....
ranbir rocks in sardar roll....
Tanmay (Ahmedabad, India)
"SUPERB" this is what the film means. Although it a long time for India to shift from "love" to Sales & Marketing, thanks it has changed for better. The dialogues are even better than the acts. A must watch for all ages.
Nikhil Dawar (New Delhi, India)
Thankyou!,thankyou, thankyou, thankyou, thankyou yashraj for producing this gem. I normally don't do this(you know.writing reviews and all) but I couldn't stop myself after watching Rocket Singh. I couldn't watch it when it was released bcoz I was ill. So 2009 ended and I was disappointed because I couldn't even name 5 films which were my favourite this year. But thank God for Rocket Singh-it has "rocketed" right to my top 3 list with high honours.
Your movie was amazing. I have not seen such a well written movie in years. I mean its outstanding. Jaideep Sahni has penned a masterpiece and I think you need to make it available to a larger number of world audiences so that they atleast recognize its worth and make it preserving because as far as our country is concerned, well no offence to anybody but we all know how these felicitation and award ceremonies function here, right? .Period.
I have no words to say that how much I loved the performances and its not just Ranbir, its the entire cast.Everybody-just unbelievable and I would especially like to mention Gauhar Khan- she has given one of the finest supporting performances of the year.
Shimit Amin, the genius. He made me cry during Chak De and I cried harder this time again.
Once more, lots of thankyou's and a request that please fly more such "rockets" and do a little less "hadippa". I mean atleast 1-2 movies like this you must produce every year.
I love you Ranbir,Shimit and Jaideep. You guys have developed a phenomenon, I know this movie didn't break box-office records but atleast like the ones that do, it didn't break our heart (and mind, to say the least).
PS- I am getting addicted to 'Pankhon Ko', its amazing.
Himanshu Malik (Noida, India)
I enjoyed the movie.I liked it very much due to its concept.
ABDULMAJID (Killa Pardi Gujarat State, India)
the movies ok..........but ranbir kapoor is awesome... i like only ranbir's work... and i like the song pocket mein rocket... i want ranbir in yash raj every movie.... in future he will be bigest superstar of bollywood..
reshma (hyderabad, India)
welcome to the world of sales guys,great movie to watch out for.If anybody had worked for sales even a month should watch this.My Rating **** out 5.
vikram chtterjee (west bengal, India)
My partner, Farzana & I just watched 'Rocket Singh' and we were astounded to see right there on the big screen...our very own business story! Wow! We related to everything in that movie cos it happened to us too! Its been 2 years now that we've started our own Graphic Design, Media and Events Planning Company, 'Whisper Media & Events'. You see, we had worked for the same company for over 12 years without any credit, recognition, appreciation from the Director. We knew we had lots of potential like Rocket Singh and felt the urge to spring into the market place to test our worth. As young women it was very daunting for us as we had become accustomed to our comfort zones. This fetish for a change would mean a complete change in our lives as we knew it. However, we still managed to perform diligently, meeting all required targets at the company and as our projects ended,we realised that soon, there will be no work left for us here. The Director then began retrenching staff - and in 1 month, 7 people lost their jobs and it was our jobs to do the retrenchment. Sadly, the team we worked so well with in that company was no more. Now, multi-tasking was the order of the day. With Farzana & I being stretched in so many job portfolios, frustration set in. This was unfair! Yet the Director never saw it this way.

Thus in September 2007, we felt dejected and unappreciated in the company and registered our own CK without anyone knowing. We worked on our own company whenever we cud while still holding our day jobs. And we also kept records of all company time and resources we used!!!! A year later, September 2008, we both handed in our resignations to our Director, together. He was dumb-founded to say the least! But he had no idea that we had started our own business at that time. He found out soon enough and made it difficult for us to find our feet in the market place but we endeavoured and succeeded. To date we have many satisified clients and publish our very own buzz magazine called 'Wats Cookin'?'. We've also started a welfare organisation for the upliftment of women in South Africa called FEMMAIDAFRICA. Amazingly, the remaining staff from our previous company are either members or volunteers in our welfare organisation! And through our networking and links, we have managed to find employment for those that were retrenched. Farzana & I could not start afresh without the backing of a good team - which we are so proud to still have.....and for FREE,...cos they all volunteers!

This November of 2009, after over a year since our resignation, our ex-Director called us to check how we were doing and what were we up to...and ofcourse to say 'see you on the field'....ha ha!

So we are so amazed at the story behind 'Rocket Singh'...because it seems to be the similar story behind 'Whisper Media & Events CC'.

Well Done to the team at Yash Raj and if you wana make a movie out of us...we would love it....we are 2 fun-filled, fat gals with a passion for Media, Graphics Designing, Food and all things fabulous!

Take Care. All the best over the Festive Period. Happy New Year!
With Lots of Love...
Farzana Shaik
Rehana Mahomed
(Partners: Whisper Media & Events CC)
26 Linze Road
Greyville
Durban, 4001
South Africa
Tel:2731-3094521
Mobile: 2783 337 3078
Mobile: 2784 401 7941
Rehana and Farzana (Durban, South Africa)
DEAR SIR ITS ABOUT THE APPRECIATION OF THE MOVIE. THE MOVIE IS REALLY FANTASTIC. SO CALLED A GOOD QUALITY MOVIE.I HAVE NO WORDS TO SAY BUT IF I WOULD HAVE MET ALL THE CREW OF ROCKET SINGH I REALLY WOULD HAVE SALUTED YOU ALL. THANKS DAMANJIT SINGH SAHNI. IF POSSIBLE FORWARD THIS MESSAGE TO YASH JI WITHOUT WHOME THIS FILM INDUSTRY WONT GET GOOD FAMILY MOVIES.
DAMANJIT SINGH SAHNI (LUDHIANA, India)
Coming from a Sales background myself, the movie epitomises anyone young aspiring who has consciously or accidently (as in my case) began a career in frontline sales.

Today after 14 years in the industry and an MBA degree later, this is the kind of movie I would recomment in an MBA classroom for Marketing grads.

What is especially credible is the finer details of a typical sales organisation that the movie showcases.

I could personally connect which many scenes in the movie, like reading a competitive quotation from across the table, getting friendly with the receptionist, changing competion orders at the last minute to your favour, Mapping the organisation and personalities across various functions.

In a way, this was my story.

Full credits to the entire team.
Sudha Srikant (India)
'Rocket Singh' going great guns in US

WASHINGTON: Bollywood's latest offering "Rocket Singh - Salesman Of The Year" is going great guns in the US with its review currently the number one
most read movie story on the New York Times site.

The Times review, beating stories on the Golden Globe nominations and reviews of all US films, calls "Rocket Singh: Salesman of the Year," with Ranbir Kapoor "a smart, focused Bollywood movie".

Shimit Amin, "who directed the delightful 'Chak De! India', about a girls' hockey team, dispenses with Bollywood's normal tangle of subplots and mashup of genres", it says. "There's music, but no big production numbers. Even romance is back-burnered. Instead, Mr. Amin sticks to the story at hand."

"Kapoor, a heartthrob who has quickly become a star playing cads, turns in a skilfully understated performance," says the review. "His Harpreet is an old-school hero: solid, righteous, compassionate. You can't help cheering for him."

In an equally flattering review, Film Journal International says: "David-and-Goliath workplace drama from India goes unexpected places, and hits satisfying chords."

The posters for the Bollywood import "promise a workplace satire or a light-hearted employee caper" it says. "Instead we get a sharply observed drama of an honest man trying to survive in the usual business world."

"In the exploding modern India, it's a very American story: How do you succeed in business without really trying to compromise your ethics?"

"Not all Bollywood movies are big, colourful musicals, of course, and this one offers only a couple of plot montages set against songs, it says, "But with uniformly excellent performances-particularly by (Naveen) Kaushik and (Shantanoo) Bhagyaraj as the conflicted and not-so-conflicted antagonists, respectively."

In addition, there is "a no-nonsense pace and storytelling sense by director Shimit Amin, and a truly universal and credible office mise-en-sc?ne, 'Rocket Singh' is instantly accessible to any stateside audience," the Journal adds.

Harpreet Singh, the protagonist, "may be a prisoner of the system, but he can proudly say, 'I am not a number. I am a free market'." it says.
The Economics Times
The New York Times
Rating - 3 1/2 *

What makes Harpreet Singh Bedi run? Honesty — the same quality that makes him seem like a zero to his blithely corrupt boss. But that boss isn’t the villain in Shimit Amin’s “Rocket Singh: Salesman of the Year,” a smart, focused Bollywood movie. That honor goes to Business as Usual, which Mr. Amin portrays as fundamentally dishonest, fueled by bribes and payoffs.

Mr. Amin, who directed the delightful “Chak De! India,” about a girls’ field hockey team, dispenses with Bollywood’s normal tangle of subplots and mashup of genres. There’s music, but no big production numbers. Even romance is back-burnered. Instead, Mr. Amin sticks to the story at hand.
Harpreet (Ranbir Kapoor) gets a job at a Mumbai firm that sells and services computers. When a client offers him a bribe, he blows the whistle and, for his troubles, becomes the office whipping boy.

Harpreet starts his own secret business on the side, run on hard work and honesty. A Sikh, he forms a kind of Indian rainbow coalition when he brings in partners: the beautiful receptionist who has been passed up for promotion; the man who serves tea and is dismissively called Cup-Plate; and even a snaky salesman, who comes to appreciate doing business Harpreet’s way.

It’s no accident that when the partners hold a rooftop meeting, they’re framed by the words “United India” on an adjacent building.

Mr. Kapoor, a heartthrob who has quickly become a star playing cads, turns in a skillfully understated performance. His Harpreet is an old-school hero: solid, righteous, compassionate. You can’t help cheering for him.
RACHEL SALTZ (USA)
The Times Of India
Rating - 3 1/2 *

Story: Ranbir Kapoor may have been dubbed a failure in school and college, but he is determined to make a success of his life. He wants to become an ace salesman simply because he has the power of persuasion, negotiation and conversation. It doesn't take long before he realises the corporate world is truly cut-throat, cruel and completely devoid of ethics. Well, almost...

Movie Review: Somewhere down the film, deep in the midst of his downward slide into ignominy and despair, his friends try to console oddball salesman Harpreet Singh Bedi (Ranbir Kapoor) by telling him he's a nice guy, unfit for the unethical corporate jungle out there. But, mice are nice, scoffs HP, hating his own niceness and mousy inconsequence.

Poor HP. Doesn't he know nice guys always do finish first. Specially in a new world which has cried Yes, we can to a post-Lehman world order; and a new India that has embraced a similar mantra of change in both governance and the level of public tolerance. Indeed, Rocket Singh, scripted brilliantly by Jaideep Sahni, documents the new India we are currently seeing emerging before our eyes. One, where the common man is increasingly voicing his condemnation for both political and corporate corruption. Also, one where the consumer (read aam aadmi ) is truly king and vfm (value for money) is the only usp (unique selling proposition).

So, don't be bogged down by the slow pace and the docu-feature feel of the first half of Rocket Singh. Be patient and you'll end up realising this could be well be one of the most intelligent films of the year, showcasing the changing pulse of a nation that is learning to sift the grain from the chaff, the rubble from the concrete, the diamonds from the ashes. The film does take long -- laboriously long -- to introduce its characters and build up the plot which focuses on the travails of an honest-to-god, stars-in-my-eyes salesman who joins a computer firm, only to be taken aback at the first bribe that's demanded of him. Aap mazaq kar rahen hai , (you're joking) he tells the company manager who wants a kickback and files a complaint against him in the suggestions & complaints box. End result? He becomes a mazak in his own company, having been sent to the dog house and given his marching orders at the end of his training period. But there's an important lesson failure Harpreet has learnt from him wily manager, Nitin-with-the-natty-sideburns (excellent act) during is first sales demo. Even Spiderman has to take a risk, and you're just a puny salesman, his smart alec boss tells him as he pockets a fresh contract by hook or by crook.

Hence, it's Spiderman to the rescue....The second half just sky rockets onto another plane as Harpreet sheds a bit of his honesty for some hard-nosed business. No, his business isn't to make money. All he wants to do is avenge his humiliation and tell his boss he isn't a zero, a failure, a fool, a joker sardar...He teams up with the `item girl' (the intelligent, yet hot, Gauhar Khan), the peon (super), the porn king (D Santosh, brilliant) and forms his own company, offering partnerships to all. Naturally, the company rocks, the sales zoom, the rivals fume and the film crackles with a newfound energy. Because, as we said, HP loses just a bit of goodness, not all. At the core, he still remains the god-fearing, good soul, brought up on his dadaji's (Prem Chopra, also excellent) middle class morals and conducts his business on the basis of the current corporate ethics which put people before numbers, laugh lines (customer satisfaction) before bottomlines. So what's the difference between you and me, his defeated and disjointed boss asks him in the climax speech. You see numbers, I see people, Harpreet explains, before walking off with another promise. See you in the field!

Yup! HP is just another one amongst those few good men who we believe will charter a new course for the world in general. He's a brave little fella who doesn't balk before taking on the high and mighty and is just a wee bit wily -- of course, he plans to pay back all dues at an appropriate time. So that doesn't really make him dishonest. More importantly, he doesn't think a moment before making his peon his partner and ends up stealing your heart with his boy-next-door simplicity and non-heroic charms.

The winning duo of Shimit Amin and Jaideep Sahni may not be offering you a Chak De India this time round, but they do sculpt some rare moments on celluloid that end up redefining the pusuit of happiness as something more than mainu chaida, chaida, chaida! (I want, want, want!) After Ajab Prem ki Ghazab Kahani, Ranbir Kapoor once again proves he's amongst the top GenNow contenders for the Bollywood throne. His delineation of Harpreet Singh Bedi is completely the opposite of Prem: low key, restrained and recongnisable, with a slice-of-life realism. But he has a host of other brilliant actors supporting him in this unusual film which might have been India's answer to Wall Street, if it had kept it's editing tighter and more taut. Sadly, debutant Shazahn Padamsee has little to do, but Gauhar Khan more than makes up for the female cast with her power-packed act of a balsy receptionist. But the high point of the film are the punchy dialogues and the handful of scenes which touch your heart with their had-enough-of-dishonesty, let's-be-good-now India, feel.

A word about:

Performances: Watch out for another winsome performance by Ranbir Kapoor. He's definitely getting better with each new film. As Harpreet Singh Bedi, a pesky salesman you might have shoed away several times, he seems to have done his homework well. But he isn't alone in this film which works through its ensemble cast. Everyone seems to have been hell bent on redefining realism in their own modest way. And they do succeed.

Music: Nothing to boast about. An eminently forgettable score by Salim-Suleiman.

Cinematography: Vikash Nowlakha captures the corporate jungle and the cube farms aptly with his camera. Harpreet's decrepit corner, next to the store room is warm despite being an eyesore.

Story: Jaideep Sahni begins his story like a docu-feature on the life of a salesman and then enters a totally different realm, trying to create Bollywood's first contemporary feature on corporate greed.

Dialogues: Jaideep Sahni scores again. His lines are witty and vibrant, often bringing a smile to your face. And his climax scene is a knock-out, without being didactic.

Styling: Visually speaking, Harpreet is both one of the most authentic sardars of Indian cinema as well as being a perfect corporate fuchcha, with his commonplace striped shirts and banal ties.

Inspiration: Pursuit of Happyness, anyone?
Nikhat Kazmi (India)
India Today
Rating - 4/5

Very rarely is a film based on life. Most are based on other films, which are sometimes based on yet other films. But then along comes Rocket Singh: Salesman of the Year, which transports you to the world of Harpreet Singh Bedi, 38.72 per cent graduate in BCom from University of Mumbai, capable of doing nothing else than being a salesman. He has a sweet old grandfather, played by Prem Chopra, who's taught him everything right-how to brush his teeth before going to sleep, how to watch the Ramayana, and how to work hard. Everything except "chori karna". And that's the lesson life expects Harpreet Singh Bedi to learn.
Ranbir Kapoor as Rocket SinghOnly Harpreet refuses to learn. He believes in honesty and honour. He's not a do-gooder. Just a can-doer. Just a happy young man in middle India, without the ability to crack the CAT or the money to do an MBA from a private institution. A young man with no marks, but enough brains. Not a zero as his new boss thinks. That insult, heaped on him when he inadvertently exposes the chicanery that accompanies the placing of large orders by companies, is what fires him up, gives him a purpose in life. It's not a gargantuan dream, to change the world or society. Just his company, and just the way it does business. And that's what Harpreet ends up doing, rousing everyone around him, in a very Jerry Maguire fashion, ending up being a winner.

It's a movie which can be epitomized by its aphorisms. The slogan at the college get together says: "We passed, college failed". Another says "risk to Spiderman bhi leta hai, main to sirf salesman hoon". And my favourite, "ande se bahar nikle nahin, butter chicken banne ki soch rahe ho". The movie is exceptionally well written, by Jaideep Sahni, who has mastered the art of writing reality. He gets under the skin of his characters, creating the typical boss, Sunil Puri (Manish Choudhary), who undermines to motivate; the typical colleague, Nitin Rathore (Naveen Kaushik), who insults to feel superior; and the typical helpmate, Giri (DSantosh) who is generous with his time but skittish with his emotions.
It's tightly directed as well, by Shimit Amin, who is probably now one of the best directors in India, with Ab Tak Chhapan and Chak De! India under his belt. He has created a wonderful office space in the film, with its targets that are not given but fall on the head, its small crushes, its porn watchers, its voucher fudgers and its men and women who get ahead by stamping on the heads of other people who bite back the minute they can. The physical office space, especially the area that Harpreet occupies, which is right next to the loo and the kitchen, is beautifully captured, as is the dynamics of the office party, with its drinks in plastic cups and music from the computers. As lovely is the life of the salesman, its travels on the bike, with jacket, clip for the trousers and helmet as eternal accessories.

Rocket Singh is not a showy film, not one that says "look at me, I am making a statement to change the world". But a quiet and subtle appreciation of the life we've been given and what we can do with it. "Ek bar bik gaye to log samajhte hain har bar bikao hai," says Nitin. Indeed. But the film is about how you can be successful without selling yourself in a world where so much is surface glitter. Harpreet ends up teaching his boss how business is not only about "schemes" and "chalaki". It can also be about good service and sheer commitment. That you can be a mahatma in the jungle and still be a winner.
And all this with a wonderful lightness of spirit that everyone who has a job or will end up with a job will love.
Go watch it to see why even zero has a value. And why Ranbir Kapoor is the future of Mumbai films. An effortless actor, he's just the perfect embodiment of the times we live in. Confident without being cocky, spirited without being arrogant, hard working if not always gifted, he is the Young Indian we all want to see.

Plus, girls, he's cute.
Kaveree Bamzai
DNA
Rating - 3 1/2 *

Did you see the initial promos of Rocket Singh - Salesman of the Year? It had a desk and Ranbir sitting on it and talking to you. "Hi, Harpreet Singh Bedi, salesman," he smiled at you. He then said that he would sell the movie to you - the audience - in 60 seconds flat and went on to tell you how the movie would give you complete value for money. He finished it with the statement - a salesman's job never ends.

You may have liked the promo, or thought of it as nothing great. But you have to give it to it for being so honest in its approach. Most movie promos aim to attract maximum viewers with shine and sparkle, or shock.

If they manage to hook you, you watch the film and then find out if the film lives up to your expectations or not. Here was a simple ad campaign asking you to give the movie a chance and then to make up your mind about it. The film, itself, is as simple as the ad campaign. But it's brilliant too.

Harpreet Singh Bedi, as Ranbir told you in the promos, is not as brilliant a student though. He has just graduated with 38.72 per cent in his final year examinations and while his friends look set to study MBA or join their family businesses, Harpreet chooses to be a salesman. Why? Because he believes he has a talent most people don't - the power of persuasion.

So at the first job interview he goes to, for a job at a sales company dealing with computers called AYS - At Your Service, Harpreet's interviewee asks him to mock-sell a pencil to him. "It has multiple uses," says Harpreet. "You can use it to write, if not you can use it to clean your ears, brush it through your hair, convert a three-pin plug in to a two-pin plug and if you have nothing to do at all, you can simply rotate the pencil on your table for time-pass."

Harpreet lands the job but goofs up with his very first assignment. The managing director of a company that's looking to buy a stock of computers from AYS wants a bribe to pass the consignment. Harpreet, offended at the suggestion, complains about the bribe-taking official to the company.

But his boss comes down hard on him in stead, rebuking him for being a fool and not understanding the tricks of the trade. Harpreet also finds out that his company sells computers to clients at inflated prices and doesn't service them once the computers have been sold, even though they promise to do so at the time of sale.

Harpreet is asked by his boss to stay till his training period ends and then quit. Meanwhile, he's barred from going to the field to sell any more products and has to stick to his desk.
But Harpreet won't take things lying down. He's disgusted with the corrupt dealings of the agency and makes up his mind to do things the right way. He devices a plan to start his own company and personally give better service to customers by selling them computers at a reasonable price and maintain good relations after the sale too.
Four others from AYS - an engineer, a customer handler, a senior salesperson and a peon - also harrowed with the inhuman way the company treats its staff and customers, join Harpreet as partners. Working from the AYS office, Harpreet forms Rocket Sales Corp. What follows is better watched than spoken of.

The film relies on a simple story by Jaideep Sahni and also some really witty writing, by Sahni again, that is really the soul of the film. In fact, the film is one more example of Sahni's clear emergence as arguably the best writer in Hindi cinema among the current crop.
The guy, who has penned films like Khosla Ka Ghosla and Chak De India in the past, comes up with some really funny dialogues and wacky characters. Whether it's Harpreet's mentor-turned-partner Nitin or the peon Mishraji or the porn-loving engineer Giri, Sahni seems to have worked painstakingly on each one of them.

Sahni also sets the mood just right with his lyrics in the only two songs that appear in the film and is ably supported by music directors Salim-Sulaiman. The background score by the duo is apt too. Pocket Main Rocket is sadly missing, even in the end credits.
Director Shimit Amin doesn't go overboard with dramatics and relies on subtlety, but doesn't compromise on storytelling in the process. Yes, the film takes its time to unfold and isn't 'racy' by any standards but that's only because Amin chooses to stay true to Sahni's script.

In the bargain, many may feel that Rocket Singh is a bit long but except a few scenes that could have probably been snipped out to make the film leaner, it holds your attention. The corporate jargon used liberally in the film, though, might limit the film's appeal a great deal.

A special mention has to be made of casting director Abhimanyu Singh. The guy, who was responsible for getting all those wonderful girls in Chak De India, gets it bang on once again. Naveen Kaushik, as Nitin, is very natural and almost takes you by surprise in what is probably his first mainstream film role.
Manish Choudhari, as the boss, is a familiar face on the advertising circuit and performs ably in a decisive role. Gauhar Khan is very good as the sexy and intelligent customer handler Koena and displays decent acting talent.

D Santosh is perfect with his comic timing and one-liners. Prem Chopra is cute as Ranbir's granddad. Shahzahn Padamsee, as Harpreet's girlfriend, comes across as very sweet and likeable in her debut attempt.

The star of the show, once again, is Ranbir Kapoor. In his third author-backed role in as many months, Ranbir is once again the life of the film. In Wake Up Sid, he displayed a charm that endeared him to young audiences and with Ajab Prem Ki Ghazab Kahaani, he wooed the masses.

In Rocket Singh, Ranbir might be considered lucky to have got a role that can be career-defining for many actors. But to his credit, he lives up to the responsibility that comes with being the driving factor of such a beautiful film. His sardar get-up and mannerisms are fresh to watch and the actor must get credit for pulling off Harpreet the way he does.

But the one that deserves kudos the most is the duo of Shimit Amin-Jaideep Sahni. At a time when filmmakers rely on 'big' films and opening weekends, the two continue to stick to simple stories with great thought.

Don't miss this one!
Aniruddha Guha (India)
Mid Day
Rating - 3/5

What it's about: Sometimes, simplicity is everything. Forget the flamboyance, the grandeur and the melodrama.
What strikes you most about Rocket Singh Salesman Of The Year is director Shimit Amin's ability in telling a tale that connects with you purely because of its sincerity.

The film starts with average middle-class student, Harpreet Singh Bedi (Ranbir) passing out from college. He decides to work as a salesman as he doesn't have the means to study further and isn't qualified for any other job. He lands his first job soon enough at AYS (At Your Service), a company that sells computers.

Like most young people who graduate from college, he has high ideals and big dreams but they crash and burn when he realises that it is a cut-throat and aggressive world where values have little or no place.

But unlike most people who learn the tricks of the trade and jump on the bandwagon, he sticks to what he believes in and makes it big on his own terms. He finds himself four like-minded 'partners' and starts his own company Rocket Sales.

Things go wrong for him. But everything is right with the film. And for once, it is not a movie where you have to leave your brains behind. Take them with you. Because Rocket Singh touches the right chords.

What's Hot: Shimit Amin who made Ab Tak Chappan and Chak De! India comes up with a film that's totally different from his previous two offerings full marks to him for originality.

And bonus points to the director and lead actor Ranbir Kapoor for making a film that is as brave as it is path-breaking. How many films can you recall that have had a salesman as the 'hero'? Harpreet is not larger-than-life. He is real. He is someone who you may know or someone you may have been at some point in your life.

If one has to find a Hollywood equivalent, it would be Jerry Maguire, even though that was a fantasy in part.
But Rocket Singh is real. It doesn't try to be funny or romantic or even dramatic. It is a well-told story that doesn't compromise at all. There are no peppy songs in foreign locations, no item numbers and no sexy leading lady to add shallow glamour.

Ranbir comes up with yet another effective performance. He grasps the character well and portrays all his struggles, doubts and fears effortlessly.

All his partners do a fantastic job and help make it the film it is. The encounters between Harpreet and his work friends, his boss and even his aging father are warm and tender. Gauhar Khan is surprisingly good.

The story and dialogues by Jaideep Sahni deserve special mention. Simple and meaningful, the film comes with a purpose and even though it may not be commercially appealing (neither were Yuva and Swades), you have to admire Yash Raj Films for attempting a subject like this.

What's Not: The director sets the pace from the word go, so you know this one isn't going to be a roller-coaster of surprises.

But there are portions that test your patience. You wish the director had not resorted to the predictable scenes of Harpreet practising in front of the mirror. The change of heart of HP's boss Puri is also unconvincing. Newcomer Shazahn disappoints she doesn't have much to do anyway.

What to do: It may not be your kind of film, but you should watch this one. Simply because our cynical world needs more Harpreet Singhs. It is a film about hope. And about a better world with honest people.
Sarita Tanwar (India)
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